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Changing Lives | Creating Futures
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The TARGET Project delivered by Service Six helps to protect young people against the dangers of on-line abuse, grooming, sexual exploitation and trading of young people on-line. TARGET centres around relationships with children and young people, to educate and support them in the dangerous and often unknown and understated technological world and offer a variety activities and access to specialist support and opportunities of becoming TARGET Champions, providing peer support.

It is still increasingly apparent that children's and young people's online activity represents:
• Significantly high risks;
• Substantial negative impacts;
• Absent or inadequate online protective behaviours;
• Absent or inadequate safeguarding

TARGET Aims: The TARGET Project is delivered in schools and within communities across Northamptonshire & Leicestershire and is funded by the The National Community Lottery Fund. The key aims of the project are to:

• Provide online protective behaviours
• Improve levels of wellbeing
• Increase transferrable life skills
• Provide accredited youth volunteering

TARGET Research: During September and October 2019 we conducted a co-produced consultation with over 500 children and young people aged 11 - 17 and discussed their online behaviours. The results affirmed our previous findings from 2016; TARGET is needed. Children and young people told us that;

  • 84% perceive to feel safe whilst using social media
  • 70% are regularly contacted online by strangers
  • 51% responded to stranger contact
  • 42% have online fears as they have been contacted by stranger/s and 28% are scared as they saw something online they didn’t like
  • 31% stated it appeared to be a stranger adult and 38% stated it appeared to be someone their own age who contacted them online
  • 29% were asked to meet strangers
  • 21% met with strangers
  • 38% received naughty or rude images/messages via live streaming, followed by 33% via text and 24% via video
  • 52% sent images of themselves and 49% thought it is ok to send images of themselves
  • 9% have sent pornography
  • Only 8% told an adult

TARGET Success: Between April 2017 and October 2019 we have engaged with 18481 children and young people across Northamptonshire and Leicestershire, providing themed information workshops, 1-2-1 Support and Group Support sessions, TARGET Champion training programmes and access to a weekly helpline. We trained over 380 young TARGET Champions. After our interventions, 95% of the children and young people reported that;

  • they have an increased knowledge in how to keep safe online, what to do if they should not feel safe or have any concerns and feel much happier and less anxious now they know how to stay safe whilst online;
  • they feel more confident in reporting unsafe and uncomfortable online incidents to an adult or their peers;
  • they have learnt new skills and improved their communication skills with peers and adults through their participation with TARGET and other volunteering opportunities.

TARGET Champions: Our TARGET Champions are young volunteers who help others to understand their experiences and share this knowledge as well as helping Service Six develop and evolve the project using their feedback. Becoming a TARGET Champion provides accredited youth volunteering.

TARGET Testimonials: Here’s some feedback we’ve received from schools where The TARGET Project has been delivered:

“I sat in for one of the workshops delivered to a year 6 class and saw that the children were very engaged and receptive to the content. The adults, including myself learnt a few things too! I will be recommending your service to other schools when I network”.

“The children were so engaged and really enjoyed what they were learning about. The ICT Lead at that school is already planning on ways to use them around the school to further promote the e-safety message”.

“The teachers were so pleased with the workshops. The resources were great, and the information was up to date and really got the children thinking. We have some really internet ‘savvy’ children and they were really challenged to think!”.

To find out more about the TARGET Project please contact or listen to the Safer Corby podcast.

19 JAN Community Fund (BLF)

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Targeting And Reducing Grooming, Exploitation & Trading of Children & Young People Online